vacancy e-commerce manager. B2B, zoetermeer

As E-commerce Manager it’s your mission to grow the e-commerce sales. You will be responsible for the performance and the online advertising activities to generate traffic. Our products are the market leaders in Europe in Money Handling solutions.

e-commerce manager

You are the key player in creating the e-commerce strategy for short term impact and long-term growth. You will build and execute the digital marketing strategy with focus on SEA.

You will focus on growing day to day e-commerce sales by planning and setting up commercial activities to boost e-commerce product sales. Next to that you are a keyplayer in further developing the e-commerce channel. There will be some new and execiting e-com projects that you can pick up from scratch!

You will be part of the marketing and e-commerce team which is being built as we speak. In this position you will report to the Head of Marketing and E-commerce.

duties and responsibilities

  • Ecommerce strategy planning
  • Drive day to day ecommerce sales
  • (Future) development of the e-commerce platform
  • Roadmap & Sprintplanning, Managing external agency
  • Online advertising, with focus on SEA
  • SEO (together with external agency)
  • CRO (A/B testing, up/cross-selling, optimized journeys)
  • Set-up technical part of sending relevant automated messages to customers
  • Setting up / supporting marketing campaigns (landing pages, conversion points, lead qualification, etc)
  • Correct website tracking (GA/GTM/GSC) and sharing reports and insights with relevant people
  • Working with stakeholders on correct integration with tools and systems

who are you:

  • You have a commercial mindset and a no-nonsense mentality
  • You have a professional and pragmatic approach
  • You are a strategic thinker and analytical with great problem-solving skills
  • You have a proactive and hands on attitude
  • You are a good project manager
  • You are a strong communicator in English language, both written and verbal (Dutch is not essential)

qualifications:

  • Higher Vocational Education (HBO) in Marketing or related
  • 5+ years’ experience as e-commerce manager
  • Strong understanding of technical requirements for website and marketing tools and best practices for technical implementation
  • Experience working Scrum/Agile is a plus
  • Successful experience in deploying known eCommerce platforms (e.g. Magento, Shopify)
  • Living in the Netherlands