CRM Specialist. G-Star RAW, Amsterdam

In the role of CRM Specialist you'll be part of the CRM team. You will be developing global brand & seasonal CRM campaigns while looking closely at the consumer journey and optimizing online visits, conversion, and revenue. To do this, you will be working closely with marketing, product and ecommerce teams. You have great eye for design but you are also guided by your capability to understand and digest numbers.

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Would you like to combine your expertise of CRM with your passion for denim? Then you might be our new CRM Specialist!

CRM Specialist

In the role of CRM Specialist you’ll be part of the CRM team. You will be developing global brand & seasonal CRM campaigns while looking closely at the consumer journey and optimizing online visits, conversion, and revenue. To do this, you will be working closely with marketing, product and ecommerce teams. You have great eye for design but you are also guided by your capability to understand and digest numbers.

Duties and Responsibilities

• Manage global newsletter and push notification calendars by creating, briefing and planning new initiatives, while working together with brand & (local) marketing project managers, product and e-Commerce teams
• Own A/B test roadmap for all CRM communications, looking closely to consumer journey and CRM KPIs
• Support local marketing teams on regional initiative campaigns, while making sure CRM best practices are applied
• Optimize the consumer journey by improving existing or creating new life-cycle campaigns
• Create, optimize & monitor Loyalty program communication and initiatives

Qualifications

• 2 years of experience in a CRM/e-Commerce related position
• Expertise in CRM, Campaign management and/or Content Strategy
• You have a great eye for design but you’re also driven by numbers
• Preferable Knowledge of Salesforce Marketing Cloud and basic SQL
• Advanced planning and attention-to-detail skills

Finally, do you have a strong personality and excellent verbal and written communication skills in English? We’d love to meet you!

What G-star bring to the table:

Beyond a competitive salary, working at G-Star brings so many perks and exciting opportunities, we don’t know where to begin… how about an awesome and diverse team that collaborates to change the game; a work environment that offers room for fun, inspiration and innovation; a clothing; a healthy, fresh and delicious lunch so you can keep up the greatness… and to exercise what you eat, we even offer you a discount on a new bicycle.

Would you like to combine your expertise of CRM with your passion for denim? Then you might be our new CRM Specialist!

CRM Specialist

In the role of CRM Specialist you’ll be part of the CRM team. You will be developing global brand & seasonal CRM campaigns while looking closely at the consumer journey and optimizing online visits, conversion, and revenue. To do this, you will be working closely with marketing, product and ecommerce teams. You have great eye for design but you are also guided by your capability to understand and digest numbers.

Duties and Responsibilities

• Manage global newsletter and push notification calendars by creating, briefing and planning new initiatives, while working together with brand & (local) marketing project managers, product and e-Commerce teams
• Own A/B test roadmap for all CRM communications, looking closely to consumer journey and CRM KPIs
• Support local marketing teams on regional initiative campaigns, while making sure CRM best practices are applied
• Optimize the consumer journey by improving existing or creating new life-cycle campaigns
• Create, optimize & monitor Loyalty program communication and initiatives

Qualifications

• 2 years of experience in a CRM/e-Commerce related position
• Expertise in CRM, Campaign management and/or Content Strategy
• You have a great eye for design but you’re also driven by numbers
• Preferable Knowledge of Salesforce Marketing Cloud and basic SQL
• Advanced planning and attention-to-detail skills

Finally, do you have a strong personality and excellent verbal and written communication skills in English? We’d love to meet you!

What G-star bring to the table:

Beyond a competitive salary, working at G-Star brings so many perks and exciting opportunities, we don’t know where to begin… how about an awesome and diverse team that collaborates to change the game; a work environment that offers room for fun, inspiration and innovation; a clothing; a healthy, fresh and delicious lunch so you can keep up the greatness… and to exercise what you eat, we even offer you a discount on a new bicycle.

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Kiki Verhoeven 06-46316309
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