CRM & Loyalty manager. Fashion, Amsterdam

In this role you'll be managing the CRM & Loyalty team. You will define the CRM roadmap, define processes and set up the team for success. You are responsible for the email, app-push and web-push channels and you manage the global CRM strategy and operations.

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Want to combine your CRM & Loyalty skills with your love for Denim? Then we are looking for you as our new CRM &Loyalty manager!

CRM & Loyalty manager

In this role you’ll be managing the CRM & Loyalty team. You will define the CRM roadmap, define processes and set up the team for success. You will be working closely with a CRM specialist and external agencies, while collaborating closely with Brand, Marketing, E-commerce and ICT departments. You have a great business acumen to drive traffic and revenue online and offline while paying attention to overall brand and customer experience.

Responsibilities

  • Responsible for the email, app-push and web-push channels, driving growth against forecasts while paying attention to the overall brand experience
  • Manage the global CRM strategy and operations, while setting priorities for the team
  • Develop and & optimize the current loyalty program, working together with global Marketing, Retail and Ecommerce and ICT
  • Responsible for CRM platforms and tools while managing the relationship with vendors
  • Develop and optimize advanced dashboards to educate the business with CRM insights and reports

Qualifications

  • At least 5 years of experience in CRM or related positions
  • Extensive expertise in Marketing Automation, Consumer journey & loyalty
  • Previous experience with managing CRM specialists and external agencies
  • Preferable knowledge of SQL, Jira, and technical CRM operations

So, you are tech and data savvy. CRM is one of the key pillars in our digital success. Therefore, it is important, besides being pragmatic and hands on, to juggle many projects at the same time and be able to communicate with many colleagues at the same time. You have a strong personality and excellent verbal and written communication skills in English.

What we bring to the table: 

Beyond a competitive salary, working here brings so many perks and exciting opportunities, we don’t know where to begin… how about an awesome and diverse international team that collaborates to change the game; a work environment that offers room for fun, inspiration and innovation; clothing; a healthy, fresh and delicious lunch so you can keep up the greatness… and to exercise what you eat, we even offer you a discount on a new bicycle.

Want to combine your CRM & Loyalty skills with your love for Denim? Then we are looking for you as our new CRM &Loyalty manager!

CRM & Loyalty manager

In this role you’ll be managing the CRM & Loyalty team. You will define the CRM roadmap, define processes and set up the team for success. You will be working closely with a CRM specialist and external agencies, while collaborating closely with Brand, Marketing, E-commerce and ICT departments. You have a great business acumen to drive traffic and revenue online and offline while paying attention to overall brand and customer experience.

Responsibilities

  • Responsible for the email, app-push and web-push channels, driving growth against forecasts while paying attention to the overall brand experience
  • Manage the global CRM strategy and operations, while setting priorities for the team
  • Develop and & optimize the current loyalty program, working together with global Marketing, Retail and Ecommerce and ICT
  • Responsible for CRM platforms and tools while managing the relationship with vendors
  • Develop and optimize advanced dashboards to educate the business with CRM insights and reports

Qualifications

  • At least 5 years of experience in CRM or related positions
  • Extensive expertise in Marketing Automation, Consumer journey & loyalty
  • Previous experience with managing CRM specialists and external agencies
  • Preferable knowledge of SQL, Jira, and technical CRM operations

So, you are tech and data savvy. CRM is one of the key pillars in our digital success. Therefore, it is important, besides being pragmatic and hands on, to juggle many projects at the same time and be able to communicate with many colleagues at the same time. You have a strong personality and excellent verbal and written communication skills in English.

What we bring to the table: 

Beyond a competitive salary, working here brings so many perks and exciting opportunities, we don’t know where to begin… how about an awesome and diverse international team that collaborates to change the game; a work environment that offers room for fun, inspiration and innovation; clothing; a healthy, fresh and delicious lunch so you can keep up the greatness… and to exercise what you eat, we even offer you a discount on a new bicycle.

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Kiki Verhoeven 06-46316309
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