As E-commerce Manager it’s your mission to grow the e-commerce sales. You will be responsible for the performance and the online advertising activities to generate traffic. Our products are the market leaders in Europe in Money Handling solutions.
e-commerce manager
You are the key player in creating the e-commerce strategy for short term impact and long-term growth. You will build and execute the digital marketing strategy with focus on SEA.
You will focus on growing day to day e-commerce sales by planning and setting up commercial activities to boost e-commerce product sales. Next to that you are a keyplayer in further developing the e-commerce channel. There will be some new and execiting e-com projects that you can pick up from scratch!
You will be part of the marketing and e-commerce team which is being built as we speak. In this position you will report to the Head of Marketing and E-commerce.
duties and responsibilities
- Ecommerce strategy planning
- Drive day to day ecommerce sales
- (Future) development of the e-commerce platform
- Roadmap & Sprintplanning, Managing external agency
- Online advertising, with focus on SEA
- SEO (together with external agency)
- CRO (A/B testing, up/cross-selling, optimized journeys)
- Set-up technical part of sending relevant automated messages to customers
- Setting up / supporting marketing campaigns (landing pages, conversion points, lead qualification, etc)
- Correct website tracking (GA/GTM/GSC) and sharing reports and insights with relevant people
- Working with stakeholders on correct integration with tools and systems
who are you:
- You have a commercial mindset and a no-nonsense mentality
- You have a professional and pragmatic approach
- You are a strategic thinker and analytical with great problem-solving skills
- You have a proactive and hands on attitude
- You are a good project manager
- You are a strong communicator in English language, both written and verbal (Dutch is not essential)
qualifications:
- Higher Vocational Education (HBO) in Marketing or related
- 5+ years’ experience as e-commerce manager
- Strong understanding of technical requirements for website and marketing tools and best practices for technical implementation
- Experience working Scrum/Agile is a plus
- Successful experience in deploying known eCommerce platforms (e.g. Magento, Shopify)
- Living in the Netherlands